Although government regulations on product warranties are common, few studies have empirically examined their effects on product demand. Using a natural experiment, we examine the effect of a newly introduced government warranty regulation in China's automobile market on product demand....

Triggered by a territorial dispute, as well as historical animosity, a nationwide civilian boycott of Japanese products took place in China in summer of 2012. Using detailed data on vehicle sales in four major Chinese cities (Beijing, Tianjin, Shanghai, and Nanjing), this study investigates the...

Brand naming challenges are more complex in logographic languages (e.g., Chinese), compared with phonographic languages (e.g., English), because the former features looser correspondence between sound and meaning. With these two dimensions of sound and meaning, the authors propose a four-way...

This paper examines how Chinese smokers respond to tax-driven cigarette price increases by estimating a discrete choice model of demand for differentiated products, using annual nationwide brand-level cigarette sales data in China from 2005 to 2010. We allow for substitution between different...