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Sutherland, Daniel J.
Mullins, John W.
57
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The journal of product innovation management : an internat. publication of the Product Development & Management Association
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OLC EcoSci
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New Product Development in Rapidly Changing Markets: An Exploratory Study
Mullins, John W.
;
Sutherland, Daniel J.
- In:
The journal of product innovation management : an …
15
(
1998
)
3
,
pp. 224-236
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