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Blue ocean strategy seeks to turn strategic management on its head by replacing ‘competitive advantage’ with ‘value innovation’ as the primary goal where firms must create consumer demand and exploit untapped markets. Empirical analysis has been focused on case study evidence and so...
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This paper compares (former) transition and non-transition economies in Europe and Asia with respect to the opportunities available to achieve entrepreneurial progress. In addition, the differential impacts of three perceived environmental barriers to new venture creation are investigated....
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