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Increased competition in business environments requires that firms provide not only quality but also timely service with minimal cost. Offering a delivery-time guarantee may increase the demand for a product or service, or allow the firm to charge a price premium. This paper investigates the...
Persistent link: https://www.econbiz.de/10013010200
Consider a supply chain with one vendor and multiple buyers. That vendor not only manufactures the goods demanded, but also transports them by its own fleet of trucks to buyers that are densely dispersed in a distribution zone. The buyers are sensitive to both price and delivery-time guarantee....
Persistent link: https://www.econbiz.de/10013010222
Different valuations of the same service can provide profit opportunities to the service provider, by differentiating premiums for varying types of customers. However, the success of revenue management in such a market environment heavily depends on the quality of the market research on customer...
Persistent link: https://www.econbiz.de/10013011291