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Ungson, Gerardo R.; Wong, Yim Yu; Wong, Yim-Yu - 2008

Global strategic management : an overview -- Analyzing the external environment -- Developing a business model -- Positioning strategic choices in a global context -- Leveraging competitive advantage through global marketing -- Leveraging competitive advantage through global sourcing --...

Persistent link: https://www.econbiz.de/10003355501

The ASEAN blockchain roadmap

Ungson, Gerardo R.; Soorapanth, Sada - In: Asia and the global economy : AGE 2 (2022) 3, pp. 1-14

Although blockchain technology is disruptive, revolutionary, and foundational, its application across different countries with varying levels of socio/economic development is uneven. Accordingly, this paper examines blockchain technology in ASEAN (Association of Southeast Asian Nations). With...

Persistent link: https://www.econbiz.de/10014413894

Global strategic management

Ungson, Gerardo R. - 2015

pt. 1. The global context -- pt. 2. External/internal analysis -- pt. 3. Strategic choice and positioning -- pt. 4. Leveraging competitive advantage -- pt. 5. Implementing the strategic plan -- pt. 6. Integration.

Persistent link: https://www.econbiz.de/10014499893

Global strategic management

Ungson, Gerardo R.; Wong, Yim-Yu - 2008

Persistent link: https://www.econbiz.de/10004919562

Towards a theory of synchronous technological assimilation : the case of Korea's Internet economy

Lee, Sang-Myung; Ungson, Gerardo R. - In: Journal of world business : JWB 43 (2008) 3, pp. 274-289

Persistent link: https://www.econbiz.de/10003737975

What determines an engaging website? : an empirical study of website characteristics and operational performance

Lee, Sang-myung; Ungson, Gerardo R.; Russo, Michael V. - In: The journal of high technology management research 22 (2011) 1, pp. 67-79

Persistent link: https://www.econbiz.de/10009159795

Rough diamonds : the four traits of successful breakout firms in BRIC countries

Park, Seung Ho; Zhou, Nan; Ungson, Gerardo R. - 2013 - First edition

Persistent link: https://www.econbiz.de/10009769934

Profitable growth : avoiding the ‘growth fetish' in emerging markets

Zhou, Nan; Park, Seung Ho; Ungson, Gerardo R. - In: Business horizons 56 (2013) 4, pp. 473-481

Persistent link: https://www.econbiz.de/10009771652

Barriers affecting organisational adoption of higher order customer engagement in tourism service interactions

Chathoth, Prakash K.; Ungson, Gerardo R.; Altinay, Levent; … - In: Tourism management : research, policies, practice 42 (2014), pp. 181-193

Persistent link: https://www.econbiz.de/10010355164

Exploring purchaising preferences : local and ecologically labelled foods

Cholette, Susan; Ungson, Gerardo R.; Özlük, Özgür; … - In: The journal of consumer marketing 30 (2013) 7, pp. 563-572

Persistent link: https://www.econbiz.de/10010232015