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The effects of micro-cultural differences on consumer behaviour: the case of differences in the buying behaviours of Christian and Muslim consumers
Vassilikopoulou, Aikaterini I.; Siomkos, George J.; … - In: International journal of management practice : IJMP 2 (2006-07) 2, pp. 144-158
Persistent link: https://www.econbiz.de/10007297562
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Clustering consumers according to their attitudes on corporate social responsibility
Vassilikopoulou, Aikaterini I.; Siomkos, George J.; … - In: International journal of business governance & ethics : … 1 (2005) 4, pp. 317-328
Persistent link: https://www.econbiz.de/10006016412