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Online reviews and discussions play a significant role in influencing decisions made by users in day-to-day life. However, the presence of reviewers who deliberately post fake or deceptive reviews for financial or other gains negatively impacts both users and businesses. Unfortunately,...
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Opinion spammers exploit consumer trust by posting false or deceptive reviews that may have a negative impact on both consumers and businesses. These dishonest posts are difficult to detect because of complex interactions between several user characteristics such as review velocity, volume, and...
Persistent link: https://www.econbiz.de/10014124173