It is widely accepted that multinational enterprises (MNEs) are the key drivers of globalization. The ultimate test to assess the level of globalization is the actual penetration of markets across the globe, especially in the broad ‘triad’ markets of NAFTA, the European Union and Asia. Yet,...

Sustainable development is arguably one of the prime issues in the world. It has social, ecological and economic dimensions, which makes it also a multi-faceted and complex problem. International Business scholars have stressed that the Multinational Enterprise should be considered the most...

This sixteenth volume in the PIBR series, International Business in Times of Crisis, is dedicated to Professor Geoffrey Jones from the Harvard Business School, and to the importance of historical scholarship in International Business (IB) studies. The global Covid-19 crisis triggered a profound...