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Collaborative destination marketing: a case study of Elkhart county, Indiana
Wang, Youcheng; Fesenmaier, Daniel R. - In: Tourism management : research, policies, practice 28 (2007) 3, pp. 863-875
Persistent link: https://www.econbiz.de/10003450067
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Identifying the Success Factors of Web-Based Marketing Strategy: An Investigation of Convention and Visitors Bureaus in the United States
Wang, Youcheng; Fesenmaier, Daniel R. - In: Journal of travel research : a quarterly publication of … 44 (2006) 3, pp. 239-249
Persistent link: https://www.econbiz.de/10006872475
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Modeling Participation in an Online Travel Community
Wang, Youcheng; Fesenmaier, Daniel R. - In: Journal of travel research : a quarterly publication of … 42 (2004) 3, pp. 261-270
Persistent link: https://www.econbiz.de/10006884174
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Collaborative destination marketing: A case study of Elkhart county, Indiana
Wang, Youcheng; Fesenmaier, Daniel R. - In: Tourism management : research, policies, practice 28 (2007) 3, pp. 863-875
Persistent link: https://www.econbiz.de/10007590446
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Towards understanding members' general participation in and active contribution to an online travel community
Wang, Youcheng; Fesenmaier, Daniel R. - In: Tourism management : research, policies, practice 25 (2004) 6, pp. 709-722
Persistent link: https://www.econbiz.de/10006815553
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Defining the virtual tourist community: implications for tourism marketing
Wang, Youcheng; Yu, Quaehee; Fesenmaier, Daniel R. - In: Tourism management : research, policies, practice 23 (2002) 4, pp. 407-418
Persistent link: https://www.econbiz.de/10006827980
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Futuring Internet Marketing Activities Using Change Propensity Analysis
Wang, Youcheng; Hwang, Yeong-Hyeon; Fesenmaier, Daniel R. - In: Journal of travel research : a quarterly publication of … 45 (2006) 2, pp. 158-166
Persistent link: https://www.econbiz.de/10007301952