Three qualitative attribute models were applied to data from a 1997 Japanese consumer survey conducted for milk, domestic cheese, and imported cheese consumption. The three models estimated were neural networks, Quantification Theory Type II and probit models. The neural network model had the...

This article examines the relative importance of various consumer attributes on beverage consumption decisions in Japan. A logit model is used to identify significant demographic, socioeconomic, and lifestyle characteristics affecting the consumption of nine beverages. The logit model is applied...

This article identifies consumer characteristics associated with preferences toward milk products. Using Japanese consumer data and Quantification Theory Type III, consumer' milk and other beverage preferences are quantified. The results indicate that men, middle-aged people, and people with no...

This article addresses three issues related to Japanese dairy demand analysis. First, an econometric fluid milk demand model is estimated using store-level daily scanner data to determine whether the own-price elasticities are significantly different from previous estimates based on aggregate...