, artificial intelligence and services automation (RAISA) within the travel, tourism and hospitality industries. Divided into two … sections, the book first concentrates on the theoretical aspects surrounding the use of RAISA in travel, tourism and … this, the second section concentrates on current and future use of RAISA technologies in specific subsectors of the tourism …

Promoting a country's destination is one of the major tasks of a National Tourism Organization (NTO). NTOs have many … ways in which to promote their countries' tourism products, one of which is participating in tourism and travel fairs. This … paper analyses the effectiveness of destination promotion through tourism fairs by investigating the practice of the …

A key player in tourism development and promotion is the state. However, previous research has not adequately measured … the effectiveness of the state's attempts to promote a country's tourism product. In this research, the authors will use … an econometric model to measure the impact of the Croatian, Czech, and Slovak states' attempts to promote their tourism …

Previous research has not adequately measured the effectiveness of a state's promotion of its tourism product. In this … promote their tourism products abroad. The findings show the effectiveness of the state's attempts to market their products …. The dependent variables in the analysis are two measures of tourism demand-overnights and tourist arrivals. Various …

The paper presents a methodology for measuring the contribution of tourism to an economy's growth, which is tested with … disaggregate it into economic growth generated by tourism and generated by other industries. We argue that current methodologies … examine only the relationship between tourism development (measured by different statistics) and economic growth but do not …