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The use of pledges to build and sustain commitment in distribution channels
Anderson, Erin - 1991
Persistent link: https://www.econbiz.de/10000819487
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Determinants of continuity in conventional industrial channel dyads
Anderson, Erin - In: Marketing science : the marketing journal of the … 8 (1989) 4, pp. 310-323
Persistent link: https://www.econbiz.de/10001090678
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Resource allocation behavior in conventional channels
Anderson, Erin - In: Journal of marketing research : JMR 24 (1987) 1, pp. 85-97
Persistent link: https://www.econbiz.de/10001020971
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Industrial purchasing : an empir. exploration of the buyclass framework
Anderson, Erin - In: Journal of marketing 51 (1987) 3, pp. 71-86
Persistent link: https://www.econbiz.de/10001052868
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Commitment and its consequences in the American agency system of selling insurance
Anderson, Erin; Ross, William T.; Weitz, Barton A. - In: The journal of risk and insurance : the journal of the … 65 (1998) 4, pp. 637-669
Persistent link: https://www.econbiz.de/10001431846
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Make-or-buy decisions : vertical integration and marketing productivity
Anderson, Erin; Weitz, Barton A. - 2009
Persistent link: https://www.econbiz.de/10003836373
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Lỉntegrazione verticale nel marketing : un modello per le decisioni "make or buy"
Anderson, Erin; Weitz, Barton A. - In: Organizzazione & mercato, (pp. 393-426). 1985
Persistent link: https://www.econbiz.de/10001835596
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The use of pledges to build and sustain commitment in distribution channels
Anderson, Erin; Weitz, Barton A. - 1991
Persistent link: https://www.econbiz.de/10004145560