Johnstone, Stewart; Dainty, Andrew; Wilkinson, Adrian - In: The Service Industries Journal 28 (2008) 6, pp. 861-875
It has been argued that integrating tangible products with complementary through-life services into a high-value ‘product-service’ (P-S) solution is increasingly central to the business strategies of traditional ‘product-dominant’ organisations. This paper explores P-S strategies in...