Growers’ preferences for a number of marketing contract attributes as well as the effect of growers’ risk perception and risk preferences on the choice of marketing contracts were examined with the use of a choice experiment. The main data source for the study is a mail survey administrated...

Consumer interest in locally produced foods marketed through local food networks has been increasing. Local food networks utilize local supply chains such as direct market sales to consumers through CSAs, farmers markets, farm stands, and other alternative outlets. Our goal is to examine the...

Food cooperatives play an important role in local food networks as business organizations that use innovative business strategies to market local foods to their members and consumers. We utilize data from a national study of the members of eight food cooperatives in the U.S. The objective of...

The recent wide fluctuations in diesel fuel costs and subsequent trucking costs has raised speculation within the produce industry of potential structural shifts in the location of production. Recent increases in demand for local produce seem to further support speculation toward this end. A...

This publication is designed to help producers evaluate new enterprises for their farms of family businesses. It is based on a set of worksheets to help evaluate Profitability, Resource requirements, Information needs, Marketing decisions, Enthusiasm for, and the Risk associated with a new...

This study reports findings of a survey of the North American Confectionery Manufacturers. Analysis focuses on the impact of buyer-supplier involvement on new product development time, the frequency of and trends in buyer and supplier involvement, and type of development activities which buyers...

This study examines the role that food consumer cooperatives play in the local food networks. Data are collected from three case studies with leading food cooperatives and a national survey of the general managers of food cooperatives. We identify the emerging business practices in local...

As the U.S. consumption of sweeteners has increased, analysis of the demand for sweeteners has become more important. In this paper, consumer willingness-to-pay (WTP) for selected four types of sweeteners is evaluated. The four types of sweeteners are Kentucky grown pure maple syrup,...