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~person:"Wright, Malcolm J."
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Wright, Malcolm J.
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Extended conditional trend analysis : Predicting triple period buyer flows with a tri‐variate NBD model
Trinh, Giang
;
Dawes, John
;
Wright, Malcolm J.
; …
- In:
Journal of Consumer Behaviour
21
(
2021
)
1
,
pp. 92-101
Persistent link: https://www.econbiz.de/10012632439
Saved in:
2
Extended conditional trend analysis : predicting triple period buyer flows with a tri-variate NBD model
Trinh, Giang
;
Dawes, John
;
Wright, Malcolm J.
; …
- In:
Journal of consumer behaviour
21
(
2022
)
1
,
pp. 92-101
Persistent link: https://www.econbiz.de/10012813937
Saved in:
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