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~person:"Zahay, Debra L."
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Zahay, Debra L.
Thorbjørnsen, Helge
39
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Marketing letters : a journal of research in marketing
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ECONIS (ZBW)
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Getting too personal : reactance to highly personalized email solicitations
White, Tiffany Barnett
;
Zahay, Debra L.
;
Thorbjørnsen, …
- In:
Marketing letters : a journal of research in marketing
19
(
2008
)
1
,
pp. 39-50
Persistent link: https://www.econbiz.de/10003666100
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