The increasing awareness of corporate social responsibility (CSR) makes the investment in CSR activities a strategy to distinguish firms in a competitive environment. In practice, a greenwashing phenomenon is identified where a firm uses CSR investment as a marketing gimmick and only invests in...

We study the capacity investment strategy of a manufacturer who sells his product on a live-streaming shopping platform. The manufacturer first decides the production capacity, then the platform decides her commission, and finally the manufacturer sets the retail price. The platform has an...