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~person:"Zhang, Jun"
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Bundling strategy
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Zhang, Jun
Stecke, Kathryn E.
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Production and Operations Management
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Production and operations management : an international journal of the Production and Operations Management Society
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Operational Role of Retail Bundling and Its Implications in a Supply Chain
Cao, Qingning
;
Geng, Xianjun
;
Stecke, Kathryn E.
;
Zhang, Jun
- In:
Production and Operations Management
28
(
2019
)
8
,
pp. 1903-1920
Persistent link: https://www.econbiz.de/10012096265
Saved in:
2
The impact of limited supply on a firm's bundling strategy
Cao, Qingning
;
Stecke, Kathryn E.
;
Zhang, Jun
- In:
Production and operations management : an international …
24
(
2015
)
12
,
pp. 1931-1944
Persistent link: https://www.econbiz.de/10011428190
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