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What contributes to the enhanced use of customer, competition and technology knowledge for product innovation performance? : a survey of multinational industrial companies subsidia...
Zhang, Junfeng; Hoenig, Scott; Di Benedetto, C. Anthony; … - In: Industrial marketing management : the international … 38 (2009) 2, pp. 207-218
Persistent link: https://www.econbiz.de/10003848016
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Product development strategy, product innovation performance, and the mediating role of knowledge utilization : evidence from subsidiaries in China
Zhang, Junfeng; Di Benedetto, C. Anthony; Hoenig, Scott - In: Journal of international marketing 17 (2009) 2, pp. 42-58
Persistent link: https://www.econbiz.de/10003891562
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What contributes to the enhanced use of customer, competition and technology knowledge for product innovation performance?
Zhang, Junfeng; Hoenig, Scott; Di Benedetto, Anthony; … - In: Industrial marketing management : the international … 38 (2009) 2, pp. 207-218
Persistent link: https://www.econbiz.de/10008225943
Cover Image
What contributes to the enhanced use of customer, competition and technology knowledge for product innovation performance?
Zhang, Junfeng; Hoenig, Scott; Di Benedetto, Anthony; … - In: Industrial marketing management : the international … 38 (2009) 2, pp. 207-219
Persistent link: https://www.econbiz.de/10008894898