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New measures of clumpiness for incidence data

Zhang, Yao; Bradlow, Eric T.; Small, Dylan S. - In: Journal of Applied Statistics 40 (2013) 11, pp. 2533-2548

In recent years, growing attention has been placed on the increasing pattern of 'clumpy data' in many empirical areas such as financial market microstructure, criminology and seismology, and digital media consumption to name just a few; but a well-defined and careful measurement of clumpiness...

Persistent link: https://www.econbiz.de/10010710987

Empirically testable sources and implications of clumpiness

Zhang, Yao; Bradlow, Eric T.; Small, Dylan S. - In: Marketing science : the marketing journal of the … 34 (2015) 2, pp. 215-217

Persistent link: https://www.econbiz.de/10010515905

Commentary on "Predicting customer value using clumpiness from RFM to RFMC"

Rao, Vithala R. - In: Marketing science : the marketing journal of the … 34 (2015) 2, pp. 213-215

Persistent link: https://www.econbiz.de/10010515910

Commentary on "Predicting customer value using clumpiness"

Kumar, Vineet; Srinivasan, Kannan - In: Marketing science : the marketing journal of the … 34 (2015) 2, pp. 209-213

Persistent link: https://www.econbiz.de/10010515915

Predicting customer value using clumpiness : from RFM to RFMC

Zhang, Yao; Bradlow, Eric T.; Small, Dylan S. - In: Marketing science : the marketing journal of the … 34 (2015) 2, pp. 195-208

Persistent link: https://www.econbiz.de/10010515923