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An integrated framework for the design of optimal web banners
Hai, Lili; Zhao, Lan; Nagurney, Anna - In: Netnomics 11 (2010) 1, pp. 69-83
Persistent link: https://www.econbiz.de/10008526664
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Human migration networks
Nagurney, Anna; Pan, Jie; Zhao, Lan - In: European Journal of Operational Research 59 (1992) 2, pp. 262-274
Persistent link: https://www.econbiz.de/10005337272
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A network equilibrium framework for Internet advertising: Models, qualitative analysis, and algorithms
Zhao, Lan; Nagurney, Anna - In: European Journal of Operational Research 187 (2008) 2, pp. 456-472
Persistent link: https://www.econbiz.de/10005337945
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Human migration networks with class transformations
Nagurney, Anna - In: Structure and change in the space economy : Festschrift …, (pp. 239-258). 1993
Persistent link: https://www.econbiz.de/10001283207
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Human migration networks
Nagurney, Anna - In: European journal of operational research : EJOR 59 (1992) 2, pp. 262-274
Persistent link: https://www.econbiz.de/10001127479
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A network modeling approach for the optimization of Internet-based advertising strategies and pricing with a quantitative explanation of two paradoxes
Zhao, Lan; Nagurney, Anna - In: Netnomics 7 (2005) 2, pp. 97-114
This paper addresses the determination and evaluation of optimal Internet marketing strategies when a firm is advertising on multiple websites. An optimization model is constructed for the determination of the optimal amount of click-throughs subject to a budget constraint. The underlying...
Persistent link: https://www.econbiz.de/10005727130
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A network equilibrium framework for Internet advertising : models, qualitative analysis, and algorithms
Zhao, Lan; Nagurney, Anna - In: European journal of operational research : EJOR 187 (2008) 2, pp. 456-472
Persistent link: https://www.econbiz.de/10003769322
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An integrated framework for the design of optimal web banners
Hai, Lili; Zhao, Lan; Nagurney, Anna - In: Netnomics 11 (2010) 1, pp. 69-83
Persistent link: https://www.econbiz.de/10008669450
Cover Image
A network equilibrium framework for Internet advertising: Models, qualitative analysis, and algorithms
Zhao, Lan; Nagurney, Anna - In: European journal of operational research : EJOR 187 (2008) 2, pp. 456-472
Persistent link: https://www.econbiz.de/10007895359
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Variational Inequalities and Networks in the Formulation and Computation of Market Equilibria and Disequilibria: The Case of Direct Demand Functions
Nagurney, Anna; Zhao, Lan - In: Transportation science : the publication of the … 27 (1993) 1, pp. 4-15
Persistent link: https://www.econbiz.de/10006496489