Mizumoto, Fabio Matuoka; Zylbersztajn, Decio - In: Organizacoes Rurais e Agroindustriais/Rural and … 08 (2006) 2
This study investigates the reasons which lead the companies to keep simultaneous vertical integrated, third part and hybrid distribution channels. Companies establish different coordination structures, the organizational arrangements, which determine how the agents involved cooperate to the...
