In addition to mobility, heterogeneity is one of the root causes for challenges of the mobileInternet. At all levels heterogeneity can be found: For handsets, networks and software. Thisdiversity leads to negative consequences, both technological and economic, for stakeholdersof the value chain...

into markets outside the country. Vice versa for foreign companies in Japan. The world’s number onemobile phone vendor Nokia is seldom recognized among the Japanese people. Japan has its own isolatedmarket within the country.There may be various reasons for this, for example, difference of...

In this paper we describe mobile virtual healthcare communities as a solution for meeting cancerpatients information and interaction needs. After an introduction into the healthcare system and itspotential starting points for virtual communities, we focus on cancer patients. We analyse...

As using the Internet with mobile end devices like PDA or Smartphones gets more and more common,enterprises verify whether they can use this technology to gain competitive advantages. This workevaluates existing mobile applications for businesses, their technical construction and...

The mobile data communication is a much discussed topic since several years. So far, there are nosweeping applications established yet. This work investigates successful business models in themobile internet and the relevant general conditions regarding market, technological and useracceptance...

Mobility is obviously one of the main characteristics of the mobile Internet. Next toheterogeneity it is one of the root causes for challenges when mobile end devices are used.Mobility leads to specific characteristics of the usage of end devices which can becategorized as technical, social and...

In diesem Vortrag geht es darum was Kundenportale sind und was für einen Nutzen man aus ihnen ziehen kann.

Owing to the rapid growth of the internet, the corresponding NetEconomy has evolved into an established trade level. It is characterised bynumerous entrepreneurial firms equipped with innovative online businessmodels. Also, traditional firms increasingly utilise the internet in order tooptimise...

Die Veränderung der Konsumpräferenzen und Einkaufsgewohnheiten sowie zunehmendeinternationale Konkurrenz haben in den letzten Jahren einen Strukturwandel im Weinbau zurFolge gehabt, der gerade für kleine Weinbaubetriebe spürbar wurde. Die Weinkunden tendierenzum Kauf von anspruchsvollen...

Kanäle zur Interaktion und Kommunikation mit Kunden gelten in vielen Branchen alsstrategische Erfolgsfaktoren, so dass deren Management eine besondere Relevanz zukommt. Imvorliegenden Beitrag wird ein Modell vorgestellt, mit dessen Hilfe die optimale Höhe einesInvestitionsbudgets zur...