Showing 1 - 10 of 51
maize in Mali, the organization of the marketing channels and players, and the characteristics of the main consumption …
Persistent link: https://www.econbiz.de/10009443800
Internet transactions in novel ways. Despite this massive growth and new medium, empirical work in marketing and economics on …Central to the explosive growth of the Internet has been the desire of dispersed buyers and sellers to interact … readily and in a manner hitherto impossible. Underpinning these interactions, auction pricing mechanisms have enabled …
Persistent link: https://www.econbiz.de/10009475466
objectives. There are two main pricing strategies that firms may use to defend against a competitive market entry. The first of … these options, limit pricing (or entry deterring price), may be utilized prior to competitive entry. The second option …, aggressive (predatory) pricing, may be executed post-entry. The effectiveness of both of these options is still controversial …
Persistent link: https://www.econbiz.de/10009475764
this approach offers a framework for water utilitiesto structure their service delivery with appropriate pricing and serve …
Persistent link: https://www.econbiz.de/10009461056
marketing mix strategies. The use of standardized strategies for these niches with different perception and behavior linkages …
Persistent link: https://www.econbiz.de/10009484546
data set of over 8,500 price observations collected over a period of 15 months, we compare pricing behavior at 41 Internet …There have been many claims that the Internet represents a new nearly "frictionless market." Our research empirically … analyzes the characteristics of the Internet as a channel for two categories of homogeneous products-books and CDs. Using a …
Persistent link: https://www.econbiz.de/10009441259
The volatility of agricultural markets has increased remarkably in recent years. In spite of this, the way in whichsupply chain actors perceive market volatility has only rarely been analyzed. This paper seeks to close thisresearch gap by presenting empirical findings about how the volatility of...
Persistent link: https://www.econbiz.de/10009443763
Research studies have differed over the importance of the relative emphasis of a customer versus competitor orientation in the development of a market orientation (Slater and Narver, 1994; Tajeddini, 2010). In this study, we assess whether the emphasis of one component over another of a market...
Persistent link: https://www.econbiz.de/10009446154
marketing data demonstrated significant differences (P<.01) in price with seasonal lows in June/July and a steady increase in …
Persistent link: https://www.econbiz.de/10009466961
The purpose of this thesis is to determine US firms’ motivations for foreign direct investment and to explore to what extent US firms continue to invest into China and India. I first correlate the agricultural, industrial, and service sectors in the United States with those of China and India....
Persistent link: https://www.econbiz.de/10009463628