Showing 1 - 10 of 49
preference for Connecticut grown apples, and (3) to identify opportunities for more effective marketing of Connecticut grown …
Persistent link: https://www.econbiz.de/10009442567
forces the gardeners to orient their service and their marketing strategies more closely to their customers. A vague … knowledge about the needs, wishes and motives of the own customers and their shopping behaviour permits only a "grey-in-grey"-marketing …
Persistent link: https://www.econbiz.de/10009442634
lower contract prices in absence of local competition. This study examines the price competitiveness of marketing and … production contracts depending on the availability of alternative marketing options. A propensity score matching method is used …
Persistent link: https://www.econbiz.de/10009442649
This paper conducts several analyses to discuss about consumers' preference of rice brands and suggest a way to reduce the number that currently stands at about 1,700 in the Korean market. With data collected from 358 survey respondents, a conjoint analysis was conducted to identify consumers'...
Persistent link: https://www.econbiz.de/10009442651
The inaccuracy of the Black-Scholes formula arises from two aspects: the formula is for European options while most real option contracts are American; the formula is based on the assumption that underlying asset prices follow a lognormal distribution while in the real world asset prices cannot...
Persistent link: https://www.econbiz.de/10009443000
A consumer survey was used to generate a demographic profile of the target market for value-added produce products compared to consumers who purchase bulk produce products. Those who purchase value-added produce products are more likely to be young, single, and without children than are those...
Persistent link: https://www.econbiz.de/10009443164
Food markets in affluent countries tend to be characterized by increasing complexity under severalregards such as the organization of the productive chains, the process that leads to the formationof consumer’s preferences, the information/communication task and the building of trustamong...
Persistent link: https://www.econbiz.de/10009443219
Published by Asociación de Economistas Agrarios de Chile
Persistent link: https://www.econbiz.de/10009443680
It is well documented that ‘‘unanticipated’’ information contained in United States Department of Agriculture (USDA) crop reports induces large price reactions in corn and soybean markets. Thus, a natural question that arises from this literature is: To what extent are futures hedges...
Persistent link: https://www.econbiz.de/10009443784
to be followed by knowledgeabout factors which interfere in the marketing mechanisms: the basis behavior and thebasis …
Persistent link: https://www.econbiz.de/10009443813