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Persistent link: https://www.econbiz.de/10010353216
The trade-off between price stability and output stabilization is in the centre of monetary policy-making. This trade-off enters many macroeconomic models as the central bank is assumed to minimize some loss function consisting of inflation deviations and output deviations from some specific...
Persistent link: https://www.econbiz.de/10009476179
There has been an increasing demand for involving stakeholders in the development of sustainable civil infrastructure systems. It has been acknowledged that one key element of a project is stakeholder involvement. As such, failure to successfully involve the stakeholders of an infrastructure...
Persistent link: https://www.econbiz.de/10009477936
Este artículo analiza el problema de un planificador benevolente que desea controlar una población de agentes heterogéneos sujetos a perturbaciones idiosincrásticas. Esto es equivalente a un problema de control determinista en el que la variable de estado pertinente es la distribución de...
Persistent link: https://www.econbiz.de/10012530491
Markenführung soll den effektiven Einsatz von Marketingaktivitäten fördern und die Ebenen Konsumentenverhalten bzw. -einstellung …
Persistent link: https://www.econbiz.de/10009454910
Der Konsument sieht sich im zunehmenden Maße mit einer großen Produktvielfalt, einer allgemeinen Homogenisierung der Produkte und einer ständigen Informationsüberflutung konfrontiert. Zur leichteren Orientierung werden aus dem großen Bündel an Produktinformationen, einzelne...
Persistent link: https://www.econbiz.de/10009480944
A vast body of knowledge exists with regards to the attitudes involved in the consumption of luxury brands. The purchase of products for their symbolic and social value rather than for their inherent utility in now widely recognised as a significant determinant of consumer behaviour (Mason...
Persistent link: https://www.econbiz.de/10009434783
This study examines the influence of personality factors and attitudes toward consumers' willingness to knowingly purchase counterfeit luxury brands. Convenience sampling method was employed and a self administered questionnaire was distributed to students in a large Australian university. A...
Persistent link: https://www.econbiz.de/10009434812
Abstract - A simple mathematical model describing the diffusion of a new, infrequently purchased product is proposed. Many previous papers have reported that the differing behaviour of "innovators" and "imitators" is fundamental to the diffusion process. However, previous models have failed to...
Persistent link: https://www.econbiz.de/10009437592
Seeks to enhance our understanding of the suitability of loyalty measurement techniques by proposing a classification of brand loyalty based on varying market types. Distinguishing between market types is important because the very nature of markets indicates that the measures used to capture...
Persistent link: https://www.econbiz.de/10009437698