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Die vorliegende Arbeit basiert auf aktualisierten Ausz??gen einer Diplomarbeit, die vom Autor im Sommersemester 2003 dem Fachbereich Wirtschaft der Fachhochschule Gelsenkirchen vorgelegt wurde. Da die inhaltichen Schwerpunkte der Kapitel 2 und 3 auf der Darstellung rundfunktechnischer Prozesse...
Persistent link: https://www.econbiz.de/10009481478
delivery providers: time starved consumers and consumers with Internet affinity. A structural equation modeling analysis was … formats.Originality/value - The paper argues for a different viewpoint for researchers investigating the topic of Internet …
Persistent link: https://www.econbiz.de/10009465793
Habermas's Theory of Communicative Action to uncover the much more complex and multifaceted roles that privacy policies …
Persistent link: https://www.econbiz.de/10009459010
) focusing on their Internet branding strategies, the impact of management actions and how those actions contribute to e … working with customers and competitors using Internet technology, the role of marketing is critical; within marketing, brand …-commerce adoption. Internet-related partnering opportunities with large firms remain a concern for smaller firms. It reveals that …
Persistent link: https://www.econbiz.de/10009447199
technology in order to identify their needs for the new mobile data technologies (MDT), the mobile Internet. The research design …
Persistent link: https://www.econbiz.de/10009438173
integrierten Standorten. In den letzten Jahren hat zusätzlich das Internet als Kommunikationsmedium rasant an Bedeutunggewonnen …
Persistent link: https://www.econbiz.de/10009468571
internet (when it is used for communication, networking, market research, sales, image enhancement, cost reduction and … industries. Findings: The findings indicate that, when the internet was used to achieve a competitive advantage for the firm and … reduce the costs associated in doing international business, these uses of the internet were significant in discriminating …
Persistent link: https://www.econbiz.de/10009475177
in the value chain model. Utilizing data from 113 firms doing business on the Internet, the findings indicate that firm … frequency utilize more types of Internet sales methods. …
Persistent link: https://www.econbiz.de/10009452196
peer-review] in Internet Research, published by and copyright Emerald Group Publishing Ltd. …
Persistent link: https://www.econbiz.de/10009455177
The promise of the Internet and e-commerce has led to the increasing use of the web for transaction processing. Many …
Persistent link: https://www.econbiz.de/10009459118