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Business use of branding strategies for e-commerce benefits
Onojaefe, Darlington Peter - 2008
This thesis identifies and examines evidence of e-commerce in three large businesses (Woolworths, Momentum and Santam) focusing on their Internet branding strategies, the impact of management actions and how those actions contribute to e-commerce success. Case study was used to assemble evidence...
Persistent link: https://www.econbiz.de/10009447199
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The Consumer Direct Services Revolution in Grocery Retailing: an exploratory investigation
Teller, Christoph; Kotzab, Herbert; Grant, David B. - 2006
Purpose - To provide empirical evidence and explanation of the phenomenon that providers of home delivery of groceries are still of minor importance in highly concentrated retail markets.Design/methodology/approach - Based on a critical literature review three propositions were set up. A web...
Persistent link: https://www.econbiz.de/10009465793
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Performance Implications of Multi-Channel Strategic Decisions by Incumbent Retailers: The Role of Order of Entry and Degree of Inter-Channel Coordination
Pentina, Iryna - 2008
The rapidly intensifying adoption of the Internet channel for marketing and sales by incumbent bricks-and-mortar retailers underscores the importance of assessing the impact of the online channel strategies on firm performance in the dynamic competitive environment. At the time when store-based...
Persistent link: https://www.econbiz.de/10009475012
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Customer management strategies using internet commerce in the Australian energy industry
Maher, Peter; Steane, Peter; Dufour, Yvon - 2007
The application and performance of Internet Commerce (IC) strategy has become a critical success factor in an industry characterised by volatile change and transformational upheaval. This article presents research examining how IC has been applied in Australian electricity utilities from a...
Persistent link: https://www.econbiz.de/10009475251
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E-Business: Revolution, Evolution, or Hype?
Coltman, T.; Devinney, T. M.; Latukefu, A.; Midgley, D. F. - 2001
As the Internet continues to grow in size and capability, many firms are implementing Web-based applications and Internet-derived economic change continues to occur. If this change is revolutionary, now or in the near future, then many managers will be required to rethink their firm strategies...
Persistent link: https://www.econbiz.de/10009457343
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The value of managerial beliefs in turbulent environments: Managerial Orientation and E-Business Advantage
Coltman, T.; Devinney, T. M.; Midgley, D. F. - 2008
There is a great divide between the degree to which academic research accounts for the role of managerial discretion in firm performance and the weight given by the popular press and financial community to the importance of the management of an organization. The purpose of this paper is to...
Persistent link: https://www.econbiz.de/10009457344
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Privacy, Fair Information Practices and the Fortune 500: The Virtual Reality of Compliance
Schwaig, Kathy Stewart; Kane, Gerald C.; Storey, Veda C. - 2005
Corporate information privacy policies are receiving increased attention in the information privacy debate. Prior studies used Web surveys to analyze the content of online information privacy policies and to assess whether or not the policies comply with a standard known as the Fair Information...
Persistent link: https://www.econbiz.de/10009459010
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What is Green Innovation? : A quantitative literature review
Schiederig, Tim; Tietze, Frank; Herstatt, Cornelius - 2011
The importance of green innovation management is growing in practice and academia likewise. To our knowledge, a recent … innovation” and provide an overview of the existing body ofliterature in the field of green innovations identifying the most … environmental innovation are used largely synonymously while the notion ofsustainable innovation broadens the concept and includes a …
Persistent link: https://www.econbiz.de/10009457675
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Barriers to Innovation in SMEs: Can the Internationalization of R&D Mitigate their Effects?
Tiwari, Rajnish; Buse, Stephan - 2007
SMEs new arenas to engage in what we may call are “global innovation” activities so as to gain, retain, and further … strengthen the competitive position. This pressure to go for global innovation is enhanced by given socio-demographic factors, e … carried out in the Metropolitan Region of Hamburg in Germany to identify barriers to innovation in selected industries and to …
Persistent link: https://www.econbiz.de/10009457681
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Foreign-owned R&D facilities in China, England, Germany, and Sweden ? An analysis of regional entry and integration behavior
Heimann, Philip - 2005
inextricably connected with both business- and economics-driven dimensions of innovation. In fact, the phenomenon of a foreign …-owned R&D facility implies that a company innovation system must in some way integrate with a regional innovation system. A … enabling a comparison of these innovation environments. The second step was to examine the characteristics of the foreign …
Persistent link: https://www.econbiz.de/10009482335