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Customers play an active role throughout the marketing process. This dissertation concerns itself with customer's co-creation of value for self (co-production) and for other customers (co-consumption) during service production and delivery. With the servuction system as its overarching...
Persistent link: https://www.econbiz.de/10009475086
The purpose of the research undertaken for this thesis was to examine management practices relating to new product … Management) ESPRIT project 26056. The CIMA project had as its objective the development, testing and dissemination of a … management behaviours and performance outcomes that used literature from a variety of research areas including continuous …
Persistent link: https://www.econbiz.de/10009482160
Since the early 1980s, researchers and practitioners in the organisational and management fields have presumed a link … valuable to professionals and researchers in the fields of management and public policy. It indicates directions for …
Persistent link: https://www.econbiz.de/10009438097
adaptability ? reflecting a broad range of management perspectives.These climates are based on Quinn and Rohrbaugh?s Competing … better outcomes for a diversity ofstakeholders. This has implications for change management: specifically thatorganizations …
Persistent link: https://www.econbiz.de/10009484243
The ability to understand the individuals that we deal with on a daily basis can give anyone who focuses on this knowledge a competitive advantage in today's business world. In today's fast paced and globally expanding business world, it is critical to explore innovative approaches that will...
Persistent link: https://www.econbiz.de/10009431646
Thesis (MBA (Business Management))--University of Stellenbosch, 2007. …
Persistent link: https://www.econbiz.de/10009442200
Persistent link: https://www.econbiz.de/10009472241
Women are a significant presence in today's workforce; however, few rise to the top management ranks. Therefore, there … education was significantly related to income for all women. For women in management positions, their degree of supervisory …
Persistent link: https://www.econbiz.de/10009475006
With developments such as an increase in competition, busier and more sophisticated consumers, companies attempt to achieve a competitive advantage through increased brand equity of their product offerings. Increased brand equity often translates into increased brand loyalty, which in turn means...
Persistent link: https://www.econbiz.de/10009482234
are unable to cope with pressures exerted by external factors as well as lack business management skills. This then … to deal with the environmental uncertainties that disturb the management of NPD. The findings of the study indicated that …
Persistent link: https://www.econbiz.de/10009447179