//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"base"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Cutting edge commercials : how...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising in popular culture
1
Economic aspects
1
Evaluation
1
Longitudinal studies
1
Posters
1
Prices
1
Social aspects
1
Stocks
1
Super Bowl
1
Television advertising
1
United States
1
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Other
1
Language
All
English
1
Author
All
Rozumalski, Dan
1
Yelkur, Rama
1
Source
All
BASE
ECONIS (ZBW)
790
USB Cologne (EcoSocSci)
7
Other ZBW resources
7
RePEc
4
EconStor
1
ArchiDok
1
more ...
less ...
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Super Bowl Ad Likeability and Stock Performance of Advertisers : a Longitudinal Analysis of the Relationship and Trends.
Rozumalski, Dan
-
2009
Color poster with text and graph (Spring 2009)
Persistent link: https://www.econbiz.de/10009460843
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->