Coca-Stefaniak, J. Andres; Parker, Cathy; Barbany, Amadeu; … - 2005
Purpose – Town centre management (TCM) schemes in Spain have generally evolved primarily from a retail perspective, led …-address this imbalance by exploring some of the key success factors of Gran Centre Granollers (GCG) – one of Spain's most advanced … retailer-led TCM schemes located in Granollers (near Barcelona).Design/methodology/approach – This paper, adopting a case …