Experimental economics is the newest tool available to improve the research of economists. The first chapter reviews … to economic research. …

(DEA) methodology is used as a benchmarking tool to locate a frontier which is then used to evaluate the efficiency of each …

methodology used in demonstrating the credibility of case study research is emphasised. …This paper explores qualitative research in general and the case study approach in particular as used in Operations … Management (OM) theory-building research. It discusses the relative strengths and weaknesses of qualitative approaches used in OM …

This paper suggests that, while advertising has changed, advertising research has not. Indeed, questions asked of … advertising research more than 20 years ago have still not been answered. The enormity of change in advertising compounded by the … lack of response from researchers suggests the traditional academic advertising research model requires more than routine …

, consolidated service analysis and design methodology. A challenge in design-oriented research is to evaluate the utility of the … newly created artefacts (here: the methodology), as they are often intended to become part of complex socio …-technical systems. Therefore, after presenting a brief overview of the consolidated methodology, the paper discusses possible approaches …

the adult population, usually by phone in developed economies. Phone survey research has recently been challenged by …

This paper discusses the impact of agile methodology in complex and modular interrelated projects based on the authors … dependent upon the employed methodology and project management. This is so because employed methodology plays an important … rapidly becoming popular in the software development industry. This paper examines this crucial role of agile methodology in a …

This paper proposes an all encompassing test methodology for firewalls. It extends the life cycle model to revisit the …. The guidelines are provided by a Test and Evaluation Master Plan (TEMP). The methodology is very much process driven and …