The relationship marketing paradigm has emerged as a major tool by which marketers may examine and conceptualise relationships with consumers, however its application to the business-to-business dimension of retailing has been largely neglected. The current work examines one particular aspect of...

As international retailers continue to employ franchising as a major method of market entry, the control of these international retail franchise networks becomes of significant importance. The aim of this paper is to examine the methods by which UK-based international fashion franchisors control...

Purpose – The purpose of this paper is to consider the development of research in international retailing over the last 20 years and propose a future research agenda within a conceptual framework. Design/methodology/approach – The paper reviews the development of the retail...

Purpose – This paper aims to consider factors that determine the direction of international market selection. It does this with specific reference to service companies operating in the retail sector. Design/methodology/approach – The paper draws on general, services and retail specific...

Purpose – The research presented here initiates the process of the detailed analysis of international retail divestment activity through the identification of the volume of global divestment activity and the characteristics of that activity during the timeframe of 1987-2003....

Purpose – The increasingly important role of international retail companies in the distribution and marketing of goods highlights important gaps in the literature. One of these gaps concerns a scientifically based understanding of the key, underlying drivers in the market selection process of...