consumers' attitudes toward the lifestyle concept. Analyses of several consumer behavior variables and descriptors offered … for delineating consumer markets, these segmentations were not significant determinates of consumers' preference for … furnishing implementations of the lifestyle concept. These success stories coupled with additional findings indicate consumers …

consumers have been slow to adoptonline purchasing. Previous research has shown that consumers perceive risksassociated with … websites. Research has shown that brand knowledgehas a direct effect on a consumer’s intention to purchase from an online …,social, and personal risk. Of these risks, only performance risk had an influenceon a consumer’s purchase intention from a non …

Are consumers more likely to favor brands offered by companies that engage incause-related marketing (CRM)? This study … investigated the effect ofCRM messages onconsumers' attitudes toward the sponsoring companies, brand preferences … measureconsumers' involvement with the products. The results suggest that when involvement ishigh, consumers develop more favorable …

investigates the directionality and degree to which company claims as being either a market leader or pioneer impact upon consumers …

Consumers have expressed concern about the human health and environmentalconsequences resulting from the use of … agrichemicals by growers to produce food. Thispaper reports the results of a 1995 survey of consumer attitudes and perceptions … an informal survey conducted in 1995 ata local grocery store document strong support for IPM once consumers understand …

the state of Pennsylvania and Tennessee. The first objective of this study is to assess consumers' support and willingness … attitudes about the environment, and scope of certification may influence support and willingness to pay a premium for certified … not willing to pay. Last, this study examines how income, demographics and attitudes about the environment, and scope of …

This study examines Tennessee and Pennsylvania consumers market participation for environmentally certified hardwood … the effects of scope of certification and demographics on premium amounts, and builds profiles of consumers who are … and Pennsylvania is based on the results of the logistic model, descriptive statistics, t-tests and chi-square tests …

process as a determinant of value for consumers and indirectly for firms. Since in participants’ linking choices also others … highly valued expert. Also the complexity of the setting can influence consumers’ decisions for certain links. Lab …