Showing 1 - 10 of 95
to charge the monopoly price. This paper compares a Demsetz auction, which awards an exclusive contract to the agent … independent of the particular duopoly game played ex post. We apply this condition to three canonical examples-procurement …, royalty contracts and dealerships-and find that whenever marginal revenue for the final good is decreasing in the quantity …
Persistent link: https://www.econbiz.de/10009444194
We present a methodology allowing to introduce manufacturers and retailers vertical contracting in their pricing strategies on a differentiated product market. We consider in particular two types of non linear pricing relationships, one where resale price maintenance is used with two part...
Persistent link: https://www.econbiz.de/10009446207
-Instrument betrachtet werden. Es entsteht ein Leitfaden, der die Leser durch die Bereiche „Licensing“, „Franchising“ und „Marke“ führt …
Persistent link: https://www.econbiz.de/10009434391
The purpose of this paper is to investigate franchisees' perception of the value of quality service in the franchise system. Two dimensions, perceived importance and perceived gaps of the quality of the franchise system, form the anchors of a proposed 2 x 2 franchise system quality(FSQ) matrix....
Persistent link: https://www.econbiz.de/10009434825
ENGLISH ABSTRACT: The business format, franchising, can be defined as "the granting of a licence for a predetermined … financial return by a franchising company (franchisor) to its franchisees. The grant entitles them to make use of a complete …, p4 as cited by Altinay, L. 2004)Franchising as a business model can be seen in essence as a proven business model that …
Persistent link: https://www.econbiz.de/10009442052
This research report evaluates the critical success factors in the relationship ofmulti-national franchises as identified by authors in franchise systems.Specifically, this research seeks to validate the critical success factors in therelationship between multi-national Franchisors and...
Persistent link: https://www.econbiz.de/10009447600
Franchising plays a significant role in the rapid growth of its retail sales. Franchising is a system in which the … because of its advantages. Actually, the annual retail sales of business-format franchising were about $246 billion in 1992 … (Huber, 1993).In the lodging industry, franchising has contributed so significantly to the growth of major hotelchains since …
Persistent link: https://www.econbiz.de/10009467922
This dissertation consists of three essays, of which two are related. In the first essay I model the interaction between a franchisor and its franchisees. I examine how a franchisor uses the investment requirements she asks franchisees as a tool to reduce franchisees' underprovision of sales...
Persistent link: https://www.econbiz.de/10009450884
Durchsetzung partnerschaftlichen Verhaltens des Entscheidungsträgers) schließt eine Lücke in der Franchising-Literatur, da diese …
Persistent link: https://www.econbiz.de/10009454731
Das dauerhafte Auftreten des Franchisings in der Realität belegt die Vorzüge der Vertriebsorganisation über Netzwerke selbstständiger Unternehmer. Allerdings existieren nur wenige Beiträge, die sich den strategischen Kernherausforderungen widmen, die Leistungsfähigkeit des Franchisings zu...
Persistent link: https://www.econbiz.de/10009454775