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A growing number of firms are strategically utilizing IT and the Internet to provide online services to consumers who buy their products. Online services differ from traditional services, such as maintenance services, because they often promote interactivity among the firm’s customers and...
Persistent link: https://www.econbiz.de/10009476808
In this study, we model firms that sell a product and a complementary online service, where only the latter displays positive network effects. That is, the value each consumer derives from the service increases with the total number of consumers that subscribe to the service. In addition, the...
Persistent link: https://www.econbiz.de/10009477255
Previous studies suggested that a monopoly durable goods seller can useleasing to effectively avoid the time-inconsistent problem raised byCoase Conjecture. This paper extends those previous works by examiningthe monopoly seller's selling and leasing strategy for a special type ofdurable good...
Persistent link: https://www.econbiz.de/10009435103