There are two objectives of this article: (i) It is discussed theoreticallyhow the dynamics of pricing decisions of multiproduct retailers can be explained. (ii) It is analyzed empirically by use ofscanner data how prices are actually set and how consumers reactat the point of sale to price...

Price premiums are recognized as a central barrier for the diffusion of organic food. On average, the consumer has to pay about 50 % more for organic food than for comparable products. This is also true for large retailers although considerable economies of scale could be expected. Against this...

This paper studies the structural impact of wage and price control policies in socialist transitional economies using a two-sector three-factor small open economy model. It illustrates the results quantitatively via simulation exercises. At the earlier stage of the transition when labor is...

Konditionen stehen im Mittelpunkt des Verteilungskonfliktes zwischen der Industrie und dem Lebensmitteleinzelhandel. Der Konditionenstreit behindert dabei gemeinsame Ansätze zur Optimierung der Wertschöpfungskette (z.B. Ansätze des Efficient Consumer Response). Erst langsam setzt sich die...

This thesis identifies and examines evidence of e-commerce in three large businesses (Woolworths, Momentum and Santam) focusing on their Internet branding strategies, the impact of management actions and how those actions contribute to e-commerce success. Case study was used to assemble evidence...

This research project began with the objective of obtaining a deeper understanding of the conduct of business on the Internet. Research regarding the overall performance of business on the Web has been limited due to several constraining factors. Firstly, the shear size, volume, and perceived...

Diese Magisterarbeit befasst sich mit Marken, die ausschließlich im Internet auftreten (E-Brands) sowie der Markenführung im Internet (E-Branding). Innerhalb dieses Rahmens wird eine Online-Befragung der wichtigsten Internet-Marken in Deutschland sowie eine Datenerhebung unter Internet-Nutzern...

Transportation and warehousing logistics are activities that require strong information systems and computer support. This requirement has grown with the advent of e-commerce. Companies such as FedEx and UPS now allow their customers to track and monitor the fulfilment of their requested...

The economic environment of today can be characterized as highly dynamic and competitive if not being in a constant flux. Globalization and the Information Technology (IT) revolution are perhaps the main contributing factors to this observation. While companies have to some extent adapted to the...

The technological environment in which contemporary small and medium-sized enterprises (SMEs) operate can only be described as dynamic. The exponential rate of technological change, characterised by perceived increases in the benefits associated with various technologies, shortening product life...