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Recently fixed pricing and auctions have been brought together in a new pricing format that offers bidders the option of prematurely ending an auction at a fixed price. eBay calls this a “Buy-it- Now” auction, uBid calls this “UBuy it” and Yahoo auctions refer to this as a “Buy Now”....
Persistent link: https://www.econbiz.de/10009441200
This dissertation contains three essays concerning two broad areas, namely, optimal capital structure and risky assets modeling. In the first paper, we study corporate debt values, capital structure, and the term structure of interest rates in a unified framework. We employ numerical techniques...
Persistent link: https://www.econbiz.de/10009441848
Advances in information technology increasingly allow firms to identify expensive, high-cost customers, who are not only individually less profitable for firms but also raise the average marginal cost incurred by firms and thus impose a negative externality on inexpensive customers. Should...
Persistent link: https://www.econbiz.de/10009440989
A fundamental marketing problem faced by auctioneers is the promotion of their auction in order to recruit bidders. Merchants would like to attract as many bidders as possible to an auction, since the higher the number of bidders, the higher the expected winning price and profitability. This...
Persistent link: https://www.econbiz.de/10009441154
Emerging Web service and business process technologies have provided technological support for business collaboration across organisation boundaries. However, security concerns have become one of the main barriers that prevent its widespread adoption. The aim of the research is to develop a...
Persistent link: https://www.econbiz.de/10009481088
The general theme of my dissertation research is channel management and the related pricing issues. My research aims to contribute to the extant marketing literature by providing both theories and empirical analyses regarding the emerging channels of distribution, namely, the various electronic...
Persistent link: https://www.econbiz.de/10009430369
My dissertation examines the effect of several changes occurring in the retail environment. In the first essay, I study competition among retail formats. I examine the phenomenon retailers call channel blurring: consumers moving their purchases from channels traditionally associated with that...
Persistent link: https://www.econbiz.de/10009428908