Die große Sortiments- und Begriffsvielfalt, die eine Besonderheit des Produktes Wein darstellen, führen für den … Konsumenten beim Kauf zu einer äußerst komplexen und schwierigen Entscheidungssituation. Da Wein zudem überwiegend im …- und Beaujolais- Wein. Im Vordergrund der Studie steht die Identifizierung von Verbrauchersegmenten entsprechend ihrer …

Hedonic price models have been widely used to understand the effect of wine attributes. But these have notproperly …

The paper assesses the ability of French wineries to prevail over the crisis of French wine in the years 2000 …‐operatives were able toabsorb part of the impact of the wine crisis at the expense of their members, in increasing account payables … tomember. Corporations have not increased trade account payables to vine growers.In the mid‐2000s, the French wine crisis has …

strategic interactions amongst grape producers and wine makers. These segmentscoordinate grape production and trade by forming …

wine producing sector.Faced with the difficulty of differentiating the product in terms of its technicalcharacteristics … positioning in the market. The aim ofthis study is to check for the presence of emotional factors in the consumption of wine …

Overall wine consumption in Spain is decreasing while, at the same time,Designation of Origin (DO) wine consumption is … increasing gradually. This studyexamines Spanish DO wine consumer behaviour through stated preferences (SP) andrevealed … for thepreference of the DO and wine aging attributes. The only difference detected is the pricevariable, where a concave …

-leading consumers. The article examines the liminality of cultural intermediaries through a case study of wine promoters, using the …

networks of South African Fairtrade wine production. Fairness and empowerment have emerged as central discourses for …. By following four wine networks from South Africa to the UK, the changing ways in which Fairtrade and BEE were … of the discourses within the wine networks and the power relations attendant on these. A nuanced understanding of the …