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The deregulation of the single channel marketing system for wheat poses new challenges toproducers and advisors in the Western Cape Province. This deregulation is simultaneouswith a number of other changes in the socio-political, economic, marketing and technologicalenvironments. In facing these...
Persistent link: https://www.econbiz.de/10009446454
The bottom of the pyramid (BoP) approach popularised by Prahalad and Hart (2002), calls for the engagement of business with the bottom segment of the global income pyramid, and has attracted considerable attention and debate. The BoP lens is applied chiefly to communities experiencing ?extreme...
Persistent link: https://www.econbiz.de/10009483104