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We develop an analytical framework to investigate the competitiveimplications of personalized pricing (PP), whereby firms chargedifferent prices to different consumers based on their willingness topay. We embed PP in a model of vertical product differentiation and showhow it affects firms’...
Persistent link: https://www.econbiz.de/10009435032
In many industries, Internet referral services, hosted either byindependent third-party infomediaries or by manufacturers, serve asdigitally enabled lead generators in electronic markets, directingconsumer traffic to downstream retailers in a distribution network. Thisreshapes the extended...
Persistent link: https://www.econbiz.de/10009435034
Piracy has been a major problem for perpetually licensed software. Usage-based licensing architecture such as pay-per-use or software-as-a-service can offer technology-based protection against piracy. We provide an analytical framework to examine the economic implications of pay-per-use versus...
Persistent link: https://www.econbiz.de/10009440988
Dale Carnegie once said that the sound of one’s name is the sweetest for any person. Much internet personalization acts on this mantra by trying to create an online environment where customers are greeted by name and are recommended products based on their preferences. However, no clear...
Persistent link: https://www.econbiz.de/10009441140
The abundance of flawed software has been identified as the main cause of the poor security of computer networks since major viruses and worms have been exploiting the vulnerabilities of such software. As an incentive mechanism for software security quality improvement, software liability has...
Persistent link: https://www.econbiz.de/10009441278