Showing 1 - 10 of 21
Relationship marketing has received little attention from business historians who have favored the study of branding, associational advertising, market research, and the role of marketing agencies, particularly in relation to modern consumer manufacturing. Although the term relationship...
Persistent link: https://www.econbiz.de/10009457545
land-use, it is possible to identify two additional stakeholder groups who also participate in the decision-making process …
Persistent link: https://www.econbiz.de/10009483441
This dissertation examines how a fundamental group decision-making bias referred to as group polarization may influence … group processes may distort network diffusion effects. Contributions to research on strategic decision-making processes …
Persistent link: https://www.econbiz.de/10009476655
‘member choice of fund’ legislation. While superannuation choice continues to be widely supported, the debate lacks coherent … exogenous constraints affecting the achievement of informed choice, members’ choice preferences and associated policy … resolutions. Applying this framework, we argue that a genuine choice of fund model should cater for active and passive choice …
Persistent link: https://www.econbiz.de/10009437503
A consumer survey of the northeastern United States was conducted to gather market information regarding the decision to purchase fresh hybrid striped bass, trout and salmon. Logit techniques were used to model the experience, perceptions, preferences, and choices of consumers for seafood...
Persistent link: https://www.econbiz.de/10009444673
delivery system driven by a version of the quasi-market model. Instead of delivering increased consumer choice and improved … should receive. For many consumers, the notion of consumer 'choice' around service provision was fictitious and they felt …
Persistent link: https://www.econbiz.de/10009447859
This paper studies life-cycle preferences over consumption and health status. We show that cost-effectiveness analysis is consistent with cost-benefit analysis if the Lifetime utility function is additive over time, multiplicative in the utility of consumption and the utility of health status,...
Persistent link: https://www.econbiz.de/10009447937
A theory of value sits at the core of every school of economic thought and directs the allocation of resources to competing uses. Ecological resources complicate the modem neoclassical approach to determining value due to their complex nature, considerable non-market values and the difficulty in...
Persistent link: https://www.econbiz.de/10009448292
Abstract:Purpose – To investigate the extent of retail change in the UK grocery sector over the last 30 years.Design/methodology/approach – In 1980 a press article by Richard Milner andPatience Wheatcroft attempted to anticipate retail change by 1984. Taking that as atemplate we examine how...
Persistent link: https://www.econbiz.de/10009466002
influence of such groupings on consumer choice and behavior.A new phenomenon is presented that studies the influence of gestalt … is demonstrated in experiments 1 and 2. Both experiments use different domains of product choice and a game of chance to … moderate the differential influence of spatial grouping on choice in the domain of gains and losses. Finally, theoretical and …
Persistent link: https://www.econbiz.de/10009466045