Showing 1 - 7 of 7
Recently, in both marketing theory (academia) and practice (industry), the emphasis in relationship marketing has shifted to long term customer relationship management emphasizing customer retention or loyalty. This study has two main purposes: (1) to investigate the impacts of selected...
Persistent link: https://www.econbiz.de/10009477579
This paper reports one part of results of a qualitative study conducted in an information institute. By investigating how people creatively organize their information items in current hierarchical folder systems on computers, we try to identify what people need from current hierarchical folder...
Persistent link: https://www.econbiz.de/10009477901
Persistent link: https://www.econbiz.de/10009434676
As foreign direct investment (FDI) grows rapidly in this highly integrated world, numerous new challenges confront the existing global trading system. Both developed countries and their developing counterparts have been trying to reach harmonious bilateral or multilateral agreements. However,...
Persistent link: https://www.econbiz.de/10009451224
Purpose - To explore and identify the strategic approaches firms may follow in their pursuit of value transparency (VT) in inter-organisational relations in supply networks. Design/methodology/approach - Through the use of game theory an understanding of the difficulties of co-operation and...
Persistent link: https://www.econbiz.de/10009457943
The hospitality industry in the United States is transforming. There is an emerging class of American consumers eager to express themselves in their use of lodging products and services. The new generation of American consumers desire renaissance of self expression when choosing a place to stay....
Persistent link: https://www.econbiz.de/10009430337
Efficiency gains from recent U.S. bank consolidations are evaluated in this study. Our analysis is based on the well-developed duality theory, according to which we can use a profit function to explore some characteristics of the production process. This profit function correlates bank profits...
Persistent link: https://www.econbiz.de/10009431770