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The Managing for Success Workshop series is essentially, a training program resulting in a "fast-tracking" of significantly improved relations with re-sellers. It may be reasonably expected that this will transpose to improved "bottom-line" performance. Whilst there are obvious short term...
Persistent link: https://www.econbiz.de/10009437671
Though brands are created and maintained using many different management strategies, market and academic research has offered evidence that brands presenting the strongest personalities are more likely to perform better and resonate longer with consumers. This paper examines the components of...
Persistent link: https://www.econbiz.de/10009460400
This paper identifies implementation difficulties associated with multichannel marketing as perceived by senior marketers. While, multichannel marketing is being increasingly used because of its revenue enhancing and cost reduction opportunities, it appears more difficult to implement than...
Persistent link: https://www.econbiz.de/10009483944
This study investigated the alignment between market research, business strategy and customer relationship management (CRM). With the introduction of advanced IT systems which collect and model internal customer data (CRM), marketing managers face new choices when seeking information to...
Persistent link: https://www.econbiz.de/10009484093
Quality education is absolutely essential for the overall development of the human resource base of a country. This requires imparting of appropriate knowledge, skills and values to the students. To achieve this faculty is the main source and instrument. In the present scenario where engineering...
Persistent link: https://www.econbiz.de/10011622092
In this article we introduce a decomposition of the joint distribution of price changes of assets recorded trade-by-trade. Our decomposition means that we can model the dynamics of price changes using quite simple and interpretable models which are easily extended in a great number of...
Persistent link: https://www.econbiz.de/10009441542
psychological well-being, sex differences and the effects of participating in 'activity' using a case study methodology. Findings …
Persistent link: https://www.econbiz.de/10009441693
The possibility to optimize the profitability of activity is considered by most of the companies, particularly those … profitability of activity in the correct way in order to foresee the future perspective of results, moreover, what methods to follow … to optimize the profitability of activity. The profitability of activity of “Manukas“ Ltd is analyzed in this master …
Persistent link: https://www.econbiz.de/10009478357
Vytautas JankauskasAnalysis of Ltd. Company “LUKOIL Baltija” activity in Lithuania and strategical regulation.In this … final paper the strategies of activity and expanding of Ltd. Company “Lukoil Baltija” have been analysed and based on the … professional organization. The role of leadership in preparing business strategy of enterprise and strategical planning stages has …
Persistent link: https://www.econbiz.de/10009478597
This study aims to analyze the influence of Activity Ratio, Liquidity Ratio, Profitability Ratio, The Portion of Public …
Persistent link: https://www.econbiz.de/10009480832