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SMEs in Pakistan. The mediating effect of marketing activities on the relationship between e-marketing adoption and export … performance is also investigated.Design/methodology/approach – Data was collected from 169 SMEs from four sectors, namely textile …, SMEs export performance is positively influenced by allocation of e-marketing budget, adoption of e-marketing tools and …
Persistent link: https://www.econbiz.de/10011724061
During the last few decades, identifying and examining the characteristics of market-driven firms have been a dominant theme in strategic marketing research. It has been argued that market-driven firms are superior in their market sensing and customer linking capabilities, enabling market-driven...
Persistent link: https://www.econbiz.de/10009448561
This study empirically examines the social capital that facilitates the flow of export knowledge, thereby supporting the entrepreneurial stance of small export firms. By applying the VRIO (value, rarity, inimitability and organisation of firm resources) framework to the resource-based view (RBV)...
Persistent link: https://www.econbiz.de/10009484006
The post-World War II world trading system is now more than fifty years old, and not surprisingly, it has evolved through a number of different stages of development and survived a series of perils. Recently, however, the perils seem even greater than before. The failure of the Seattle...
Persistent link: https://www.econbiz.de/10009466411
The research in this paper has two objectives. Beginning with an examination of the historical development of how financial reporting standards are set in the United States and around the world, the Financial Accounting Standards Board and the International Accounting Standards Board will be...
Persistent link: https://www.econbiz.de/10009450221
Several interesting developments indicate that world attention is increasingly focusing on a "novel" category of trade barriers: non-tariff and non-border barriers. Following the Uruguay Round (the eighth round of negotiations under the General Agreement on Tariffs and Trade, "GATT"), scholars...
Persistent link: https://www.econbiz.de/10009459272
This paper analyses the current global economic trends and explores the new realities for international trade in the current set of economic parameters. While there are encouraging positive economic trends and further liberalisation of international trade is in order, the overall trade system...
Persistent link: https://www.econbiz.de/10009437928
This paper introduces the concepts of direct and indirect factor trade utility functions and uses them to derive Marshallian and Hicksian factor content functions, which express the quantities of factors of production embodied in net imports as functions of the exogenous variables facing the...
Persistent link: https://www.econbiz.de/10009441439
This paper develops a two-country model of trade and factor mobility, in which capital is sector-specific but internationally mobile. The model avoids the indeterminacy and propensity to specialize of Heckscher-Ohlin models and exhibits a rich variety of responses to exogenous shocks, including...
Persistent link: https://www.econbiz.de/10009441567
Extract: As the Heckscher-Ohlin-Mundell paradigm predicts, in a world where capital markets are perfect and production exhibits constant-returns to scale, while aggregate wealth endowments can be an important source of comparative advantage, their internal distribution does not matter for the...
Persistent link: https://www.econbiz.de/10009441617