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Effect of longer combination vehicles on the total logistic costs of truckload shippers

Middendorf, D.P.; Bronzini, M.S.; Jacoby, J.; Coyle, J.J. - 2009

currently ship in single trailer truckload quantities. Annual lane volume, lane distance, and annual lane ton-mileage appeared …

Persistent link: https://www.econbiz.de/10009436563

Organizational distance and use of collateral for business loans

Jiménez Zambrano, Gabriel; Salas Fumás, Vicente; … - 2008

This paper examines the effect of organizational distance (i.e. distance between the headquarters of the bank that …

Persistent link: https://www.econbiz.de/10012530209

Measuring Emotions in Electronic Auctions

Adam, Marc Thomas Philipp - 2010

This book develops a structured methodology that allows to systematically analyze emotions in auctions. It provides a …

Persistent link: https://www.econbiz.de/10009434401

Creating emotions via B2C websites

Jones, Marilyn Y; Spence, Mark T; Vallaster, Christine - 2008

dimensions, positive or negative emotions may result. For example, using machine memory to automatically generate purchase … may attach to the brand. Because a goal of brand managers is to get consumers to associate positive emotions with a brand …

Persistent link: https://www.econbiz.de/10009441637

Connecting Product Attributes with Emotional Benefits. Analysis of a Mediterranean product across consumer age segments

Figueroa, Ramo Barrena; Sanchez Garcia, Mercedes - 2007

Due to a high level of product substitution in the food market, it often proves difficult tostrike a balance between supply and demand. This is especially true in sectors with asuch high level of competition and product differentiation as the wine producing sector.Faced with the difficulty of...

Persistent link: https://www.econbiz.de/10009445010

Employee/customer interface in a service crisis: Impact of senior management attributes and practices on customer evaluation

Kimberley, Nell; Hartel, Charmine E. J. - 2008

attributes as generally just. We propose a cumulative effect of these justice perceptions on customer emotions and trust. In the …

Persistent link: https://www.econbiz.de/10009448314

Linking experience realms and experiential service brand loyalty: Determinants and outcomes for future operationalization

Ismail, A R; Melewar, T C; Lim, L - 2008

The concept of ‗Customer Experience‘ has evolved as an imperative area of study within the marketing discipline. Despite its importance and the positive attention this concept received during the last few years, the explanation of customer experiences have remained vague and lack a thorough...

Persistent link: https://www.econbiz.de/10009465438