We argue that earlier quantitative research on the relationship between heterosexual partners’ earnings and time spent on housework has two basic flaws. First, it has focused on the effects of women’s shares of couples’ total earnings on their housework, and has not considered the simpler...

Artículo de revista ; In recent years, information on the usage of cards as a means of payment has been increasingly used as an indicator of private consumption. The advantages of such information include its daily frequency and the short time lag from the moment of spending until it becomes...

Las familias de buena parte de los países desarrollados venían aumentando su endeudamiento desde los años ochenta, y este proceso se aceleró significativamente en los años previos a la Gran Recesión. Al mismo tiempo, durante ese periodo se produjo una disminución de su tasa de ahorro....

Der Konsument sieht sich im zunehmenden Maße mit einer großen Produktvielfalt, einer allgemeinen Homogenisierung der Produkte und einer ständigen Informationsüberflutung konfrontiert. Zur leichteren Orientierung werden aus dem großen Bündel an Produktinformationen, einzelne...

A vast body of knowledge exists with regards to the attitudes involved in the consumption of luxury brands. The purchase of products for their symbolic and social value rather than for their inherent utility in now widely recognised as a significant determinant of consumer behaviour (Mason...

This study examines the influence of personality factors and attitudes toward consumers' willingness to knowingly purchase counterfeit luxury brands. Convenience sampling method was employed and a self administered questionnaire was distributed to students in a large Australian university. A...

Abstract - A simple mathematical model describing the diffusion of a new, infrequently purchased product is proposed. Many previous papers have reported that the differing behaviour of "innovators" and "imitators" is fundamental to the diffusion process. However, previous models have failed to...

Seeks to enhance our understanding of the suitability of loyalty measurement techniques by proposing a classification of brand loyalty based on varying market types. Distinguishing between market types is important because the very nature of markets indicates that the measures used to capture...