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Innovationsmanager in kleinen und mittleren Unternehmen (KMU) der Pharmaindustrie bei der Einführung des Open Innovation Managements zu … Berücksichtigung der Anforderungen von Pharma-KMU zu analysieren und (2) daraus abgeleitet ein Konzept zur Implementierung von Open … Innovation bei Pharma-KMU zu entwickeln.Der Ausgangspunkt des Projektes war die Erkenntnis, dass die Life Sciences-Branche im …
Persistent link: https://www.econbiz.de/10009449047
Technological advancements, especially in Information and Communication Technologies (ICT) have enhanced greatly the competition spurred by the globalization of the world economies. Even small and medium-sized enterprises (SMEs) are no more immune to the challenges that the globalization brings...
Persistent link: https://www.econbiz.de/10009457681
Ländern erreicht dabei KMU als Unternehmen mit Problemen bei der Innovationstätigkeit signifikant besser als andere Ebenen …
Persistent link: https://www.econbiz.de/10011324351
– each project with its own project team, different client, and scope of work, quality, budget and time constrains – is …
Persistent link: https://www.econbiz.de/10009447755
In this paper, the broad context for the study of emotional dissonance and its importance to marketing is set out. The relevant literature on emotional dissonance, its antecedents and outcomes are introduced together with the knowledge gap in the literature. The conceptual framework of emotional...
Persistent link: https://www.econbiz.de/10009475222
Purpose: The research objective of this paper is to study the broad context of emotional labor and dissonance and its importance to service marketing. This knowledge would provide a better understanding of the factors that contribute to job performance and job satisfaction amongst high contact...
Persistent link: https://www.econbiz.de/10009475225
marketing advice on small and medium-sized enterprise (SME) performance, this study seeks to examine the relationship between … advice was positively related to the growth rate of the SME. In common with most previous research, the most sought …
Persistent link: https://www.econbiz.de/10009455049
Full-text of this article is not available in this e-prints service. This article was originally published following peer-review in The British Accounting Review, published by and copyright Academic Press.
Persistent link: https://www.econbiz.de/10009455071
Full-text of this article is not available in this e-prints service. This article was originally published [following peer-review] in Employee Relations, published by and copyright Emerald.
Persistent link: https://www.econbiz.de/10009455122
analysis.Originality/value – For SME managers, while they may prefer informal training approaches, they would benefit from …
Persistent link: https://www.econbiz.de/10009455141