communication technologies. Nowadays, especially social media based platforms have a great importance on enabling companies to …

I discuss the design and implementation of a SSNIP test in order toidentify the relevant market in a media market. I … market definition in media markets is at thecentre of many recent competition policy and regulation cases around the world. …

This study explores the effects of media type (including online, print, and TV), advertisement shape, and online … and advertisement appreciation, and that media type and advertisement shape produced significant differences in these …

never-ending series of daily stories, issuing from the pink pages of respectable broadsheet newspapers and other print media …-time data services. Finance has become a media event, with its breathless reporters and star anchorpersons more often … indeed. How and why this is the case are the topics of this paper. Drawing upon recent studies of the industry and media, as …

dietary preferences, the retail demand for beef in the United States and to establish if media coverage of popular diets … (media frenzy) causes the change in retail demand for beef, or if it simply reports the facts about the changes in consumer … shifter for beef in the long run. In the short run, media serves as a trigger that will swing people to become followers of a …

demand for beef in the United States via changes in consumerdietary preferences, and second, to establish if media coverage … of populardiets (media frenzy) causes the change in retail demand for beef or if it simplyreports the facts about the … important demand shifter forbeef in the long run. In the short run, the media serve as a trigger that will influencepeople to …

The dissertation tracks the media development and diversity policy positions of the SouthAfrican government with a … commercial media sector and the Departmentof Finance (now National Treasury) impacted on the policy process to drive … governmentthinking in a more market-driven direction. It explores the implications of this marketthinking for the deepening of media …