South Korean and Taiwanese brands have long been household names. Today, however, the namesof transnational companies (TNCs) from an increasingly diverse set of emerging and developingeconomies are regularly making if not the dinner table conversation then at least the headlines of...

Over the last decade outward foreign direct investment (OFDI) flows and stocks from the emerging economies expanded dramatically. This aggregate trend is reflective of the fact that at the firm level technological capabilities and market share of many TNCs from the emerging economies (ETNCs)...